The rental market can be hard to navigate, but sites like Zillow make it easier for both renters and landlords. Zillow Rentals and Zillow Rental Manager are great tools that can make your search for a new home or the management of a rental property easier. This article looks at how Zillow, one of the best places to buy and sell real estate, makes renting easier. It focuses on Zillow’s rental features, stock performance, and area insights like Zillow NJ. We’ll also go over useful hints, tables to make things clearer, and a FAQ section to answer common issues.
What is Zillow?
Zillow is a tech-based real estate platform that started in 2006 that helps buyers, sellers, renters, and real estate agents connect with one other. Zillow is most recognized for its huge database of homes for sale, Zillow Rentals for rental properties, and creative products like Zillow Rental Manager for landlords. Zillow is the biggest player in the U.S. real estate market, with more than 243 million visits a month in April 2025. It offers tools including Zestimates (home value estimates), virtual tours, and mortgage calculators.
Zillow Rentals makes it easy for renters to find apartments, houses, and condominiums. Zillow Rental Manager makes it easier for landlords to list properties, screen tenants, and collect rent. Also, Zillow NJ shows how the site is focused on local areas by customizing search results for places like New Jersey.
Why should you choose Zillow Rentals?
Zillow Rentals is great because it has a lot of listings and strong search filters. Renters can narrow down their choices by price, number of bedrooms and bathrooms, pet policies, and amenities like parking or laundry in the unit. Renters can apply to many properties with the platform’s “Accepts Zillow Applications” filter for a one-time cost of $35, which is good for 30 days. This makes the application process easier.
Here are a few quick reasons why Zillow Rentals is a great choice:
|
Feature |
Benefit |
|---|---|
|
Advanced Filters |
Search by pet-friendly units, in-unit laundry, or specific keywords. |
|
Zillow Applications |
Apply to unlimited rentals for 30 days with one fee. |
|
Cost of Renting Summary |
View all monthly and one-time costs (e.g., rent, pet fees, deposits). |
|
Engrain Maps |
Interactive maps enhance apartment hunting with visual navigation. |
Zillow Rentals works with Zillow Rental Manager, which lets landlords manage listings on Zillow, Trulia, and HotPads all at once. This synergy makes sure that rental properties get the most exposure, which draws in a lot of potential tenants.
The Zillow Rental Manager is the best friend of a landlord.
Property owners will find Zillow Rental Manager to be a game-changer. It gives landlords a single place to make listings, screen tenants, sign digital leases, and collect rent. Landlords don’t have to pay anything for the service, but tenants do have to pay a $35 application fee that includes credit and background checks.
Important Features of Zillow Rental Manager
• Making Listings: It’s easy to list properties with extensive descriptions, images, and virtual tours.
• Tenant Screening: Use credit and background checks to judge applications.
• Digital Leases: Sign leases online to make things easier and faster.
• Collecting Rent: The platform lets you safely collect rent payments.
|
Tool |
Description |
Benefit |
|---|---|---|
|
Listing Creation |
Upload photos, videos, and descriptions. |
Attract more tenants with professional listings. |
|
Tenant Screening |
Includes credit and background checks. |
Ensure reliable tenants. |
|
Digital Leases |
Sign leases online. |
Save time and reduce paperwork. |
|
Rent Collection |
Process payments securely via Zillow. |
Streamline financial management. |
Zillow Rental Manager also helps landlords follow rules including making sure that multifamily listings have comprehensive and direct feeds and that listings stay consistent with unique IDs and representative floor plans.
A Look at Zillow’s Financial Performance
The stock price of Zillow (ticker: Z) shows how well the company is doing in the real estate tech market. Zillow stock is worth $68.45 as of June 25, 2025, and the company has a market size of about $16.31 billion. The stock has gone up 47.6% so far this year, going from a low of $41.67 to a high of $89.39 during the past year. But it went down a little from its last closing of $70.22.
The finance card above shows that Zillow stock started the day at $69.81, had a high of $70.00, and fell to a low of $68.40. Zillow is still the best at real estate advertising, even though it had trouble making money when its iBuying program ended in 2021. In 2023, 75% of its revenue came from residential sales and 18% from rentals.
Zillow Stock Performance Over the Past Year
|
Period |
Price (USD) |
Change |
|---|---|---|
|
June 2024 |
$46.39 | – |
|
Dec 2024 |
$74.05 | +59.6% |
|
June 2025 |
$68.45 | +47.6% |
Investors see Zillow as a powerful contender since it has a lot of users and unique technologies, but it has been losing money every year since 2020, which makes it hard to make money.
Zillow NJ: A Place for Renters in the Area
Zillow NJ is the experience of using Zillow Rentals in New Jersey. The portal customizes searches to show only listings in New Jersey, and tenants can narrow their search by area, school district, or how close they are to public transportation or beaches. A person looking for an apartment near NYC transit hubs, for instance, can use keywords like “waterfront” or “commuter-friendly” to discover one in Jersey City.
The rental market in New Jersey is varied, including everything from city apartments in Hoboken to suburban homes in Montclair. Zillow NJ ads often show off things like being close to NJ Transit or having easy access to local parks, which is what people in the area want. Renters can store their searches and get daily notifications on new properties that meet their needs.
How to Get the Most Out of Your Zillow Rentals
For people who rent:
- Use Specific Keywords: To find postings that are right for you, search for words like “pet-friendly,” “in-unit laundry,” or “furnished.”
2. Save Searches: To keep ahead of the market, set up alerts for new listings in the area you choose.
3. Look at the cost summaries: To make a good budget, look at all the fees, like parking and pet fees.
4. Use the “Accepts Zillow Applications” criteria to make applications easier to process.
For Landlords:
- Optimize Listings: To get tenants, use keywords like “renovated” or “stainless steel appliances” and include high-quality images and virtual tours.
2. Be Clear: To stand out, emphasize things that make your home special, like “hardwood floors” or “rooftop deck.”
3. Screen Thoroughly: Use the screening options in Zillow Rental Manager to make sure your tenants are trustworthy.
4. Update Often: To follow Zillow’s rules, keep listings up to date with current floor plans and availability.
Zillow Rentals and Zillow Rental Manager: Frequently Asked Questions
Q1: How much does it cost to apply for rentals on Zillow?
A2: Renters pay a $35 charge for 30 days of unlimited applications to participating rentals, which includes credit and background checks. There is no cost to landlords for applications or screening reports.
Q3: Is it possible to find apartments that allow pets on Zillow NJ?
A: Yes, Zillow NJ has filters for pet-friendly properties that let you choose between cats, small dogs, or large dogs.
Q4: What does Zillow Rental Manager do for landlords?
A: Zillow Rental Manager makes it easy for landlords to create listings, screen tenants, sign leases online, and collect rent, all for free.
Q5: What terms should I use to look for certain rental features?
A: To narrow down your search, use words like “in-unit laundry,” “parking included,” “gym,” or “waterfront.” Don’t use words like “nice” or “bargain” that don’t mean anything. They could make the offer less appealing.
Q6: How correct is the stock info on Zillow’s finance card?
A: The finance card above gives you real-time information about Zillow stock (Z), such as the current price ($68.45 as of June 25, 2025), daily metrics, and past performance, so you can trust it.
Q7: Is it possible to put a rental property on Zillow without a real estate agent?
A: Yes, landlords can list properties directly on Zillow Rental Manager. This service sends listings to Zillow, Trulia, and HotPads to get the most exposure.
Conclusion
Zillow Rentals and Zillow Rental Manager give you the best way to find your way around the rental market. Advanced filters and clear pricing help renters, while free tools help landlords run their homes more efficiently. Zillow NJ is specific to New Jersey and meets the state’s particular rental demands. Zillow’s stock, on the other hand, shows that the company is doing well in the market even while it is having financial problems. Both renters and landlords can reach their goals by using certain keywords, storing searches, and taking advantage of Zillow Rental Manager’s capabilities.
